My Blog

Whatever rings Mel's bells

Archive for October, 2013

Time to be moving on

I have some unpleasant news folks; due to some recent policy changes, I’m going to shut down my Etsy shop.  A few days ago I got an email sent out by the CEO of Etsy discussing these new “clarified” policies, and frankly I was appalled.  Etsy bills itself as a marketplace for handmade goods, but over the past years the “handmade” section has been taken over by mass producers pretending to be crafters.  By checking sites like CraftCount that track the top sellers, this becomes obvious.  The top several sellers are from Far East countries well known for large numbers of sweatshops, and with average daily sales in the hundreds for each of these shops it’s obvious these aren’t individual sellers.

Well, as of January 1st, the rules allow these sellers to hire employees, use fulfillment services, and even involve outside manufacturers – as long as they’ve designed the product.  By redefining the term “handmade” to include work that CLEARLY is not handmade, it puts the nail in the coffin of small, indie sellers like myself who not only design but also create all our own goods with our own hands.

So I’m leaving.  This is not a decision I’m making lightly; I’ve spent nearly five years on Etsy.  This change will affect every aspect of my business.  But I can’t compete with that demographic and I don’t want to.  That’s why I went to Etsy in the first place – because I want to be part of a community of small sellers like myself.

To make a long story short, I’ve started migrating my listings over to Zibbet.com as of this week.  To where, you say?  I know, I hadn’t heard of them before either.  But they have the potential to compete very strongly with Etsy in time.  The costs are lower to start up, they actively police listings and flag (and even remove!) shops that are out of compliance, and they have a firm reputation for fast and personal responses.

I hope you’ll come visit me at my new web home http://www.zibbet.com/MelsBellsJewelry which will be (slowly) filling up with all the same goodies from my Etsy site, as well as a bunch of new stuff you haven’t even seen yet!  Thanks for all your support, as always.  I’m trusting that this change, though frustrating for me, will lead me to a better community that I’ll truly fit into.