My Blog

Whatever rings Mel's bells

Posts Tagged ‘jewelry’

Time for a change

Well, the Christmas sales season has come and gone, and I’m sad to report that my sales were weak.  I certainly can’t point to anyone for that except myself.  I left a lot of opportunities on the table because of my schedule and my need to prioritize.  Frankly, it’s kind of insane to try to run a business with everything else I do!  And when you consider that I’m selling in a glutted field, it’s not hard to understand my distinct lack of wild success.

Honestly, I look at my pieces and I don’t see a common thread.  There’s nothing recognizable about my pieces – nothing that makes them obviously mine.  Nor is there anything to set them out from anything else on the market.  I have a couple of amazing ideas in the works that will make both of those true, but unfortunately they both require time commitments that I just can’t fulfill right now.  :,-(  Though I am slowly squirreling away all the supplies and tools I need to make them happen.  And eventually, I will get laid off and have some time…  But that doesn’t help me now!

The other thing about my pieces is that they don’t stand out.  They’re balanced and attractive, aesthetically pleasing and sometimes meaningful.  But I don’t think they’d ever make someone stop in their tracks and release an involuntary gasp.

Basically, I’m saying that I don’t think I’m a particularly special snowflake, and I’m tired of putting this kind of energy into a business endeavor that isn’t going to go anywhere.  So it’s time for a big change.  Like, a REALLY big, world-shaking, life-changing, paradigm-shifting change in direction.

I look around, and I say, what’s selling?  What do people want to buy that I enjoy making?  What can I make that will satisfy my desire to create, and also satisfy a need (or desire) that people actually have?

Short story long, I’m going into the wedding market.

Starting this weekend, I’m going to pack up my office and all the unfinished or half-finished projects so I can start developing new products.  Pinterest is quickly becoming my friend!  I’m getting great ideas for what brides are looking for right now, and I’m going to use those as guidelines to design things like attendant gifts, table decorations, and of course jewelry and accessories for the bride herself.

On one side, I’m very excited!  Big projects and plans always get my peanut brain going, and I love developing ideas and figuring out what I need to make them happen.  On the other side, I’m scared. To. Death.  Change of this scope is daunting, to say the least.  Comfort zone?  Not even sure where it is at this point.  I need to reinvent myself, rebrand what I do, and in some ways start from scratch.  Practically, this means everything from business cards and packaging to descriptions on every social media site I have a presence on.  (See what I mean about big plans?)

I guess what I’m saying is, watch for updates.  It may take me a few weeks or even a couple months to get what I want to do right, so you might not hear much from me right away on new product.  Rest assured, I’ll be busy behind the scenes.  And when I emerge from this dark, scary cocoon, you’ll be treated to some amazing things!  I may even share some of the process as I go…  Sneak peeks, anyone?

So stick around.  There’s a lot to see, and though its going to be a rocky time, it’s also going to be fun.  And after the growing pains are done, a whole new world is going to open up.  Hey look, I’m excited again!

I made a THING today!

 

After

Isn’t it pretty?  The purple briolettes and rounds are amethyst, and the tiny rounds and larger ovals are natural aquamarine.  It started out looking like this:

Before

“But what is it?” you might ask, and you’re right to ask the question.

I’m really not sure.

Perhaps it’s the middle of a new necklace.  Or maybe, my first set of bodice jewelry.  Tho it’s a little small for that.

Honestly, I’m just not sure yet.  But it came out exactly as I wanted it to, so I’m very pleased.  And I’m sure I’ll figure out what to do with it later!

So I guess, stay tuned.  Sooner or later, this little thing is gonna come back as part of something really fabulous.  And whatever it becomes, I think you’re gonna like it!

Such a knockout!

Electricians don’t just work with wire.  In fact, as I was surprised to learn on my first site, electricians spend more time working with the pipe that’s going to carry the wire than with the wire itself!  Where the pipes join together, we install junction boxes – usually steel – in which we cut, drill, or punch holes for the pipe.  The pieces that get left when we cut the holes look like this:

IMG_20140909_183812_315

You can see flat ones, which come pre-punched at the factory, then are tacked back into the box before shipping.  That way, they’re easy to remove if we want, but if we don’t want a hole there they stay put and provide a secure barrier to protect the wire.  There are also a couple crescent-shaped ones in there, which are punched eccentrically (rather than concentrically) so you can choose what size hole you want.

Notice the difference between those and the wavy ones.  There’s a size difference, of course, but I love the shape of the wavy ones!  They get that shape because they’re punched out locally with a tool that cuts the hole in two or three places, rather than all around the diameter, at the same time.  So much interest!  So fascinating!  They’re like little pieces of art, all by themselves!

Well, to me they are.  To the rest of the crew they’re so many pieces of detritus, to be swept out with the rest of the garbage.  But the first time I saw one, I saw beauty.  So I took it home and filed it and turned it into this:

First Neck 01

 

Oh, yeah.  THAT’S WHAT I’M TALKING ABOUT, BABY!!!  A knockout necklace that’s made of a knockout! And hopefully will get bought and then worn by a knockout.  ;-D  You can buy it here, BTW.  Just sayin’.

Now I have a million ideas on how I can use these.  With leather, on chain, drill holes in a whole series of them and make a jingly anklet…  So.  Many.  Ideas.

But they all start with finishing the damn things.  *le sigh*  Which means a lot of work.

IMG_20140909_183915_879

 

Have to grind off the sharp edges, file or sand away the scrapes and dings, then get them to whatever level of finish I want.

IMG_20140909_191503_628

 

Aside: I am absolutely giddy with excitement that I finally got to use my polishing compounds!  Squee!

With them and my handy-dandy rotary tool, gift of my darling HSO (who reads this blog but I’d say that even if he didn’t), I got a near-mirror finish on one of them:

IMG_20140909_193844_022

 

The photo doesn’t do it justice, but it is SHI-NY!  Still has some imperfections, but I did rush it a bit.  And I’m relearning stuff I only learned halfway, twenty years ago.  Plus, I’m figuring out how to get different finishes, and I’m not even sure what I want or what my options are.  So I’m giving myself some wiggle room.

At any rate, this is how I spent a couple hours this evening.  Very enjoyable hours, too, though my hands hurt after a while from all the vibration.  Next step is to try out my rotary tumbler with some steel shot, so I can see what kind of results that gives me, then I’ll try them in different orders and see what happens then.  SCIENCE!

Shocking news

Today is a red-letter day, my friends.  Today I’m going to tell you about…  Making jewelry!  Or at least, my jewelry business activities.

Yes, I know!  Unprecedented, isn’t it?  I’m pretty sure I talk about everything *but* jewelry on this blog.  But I figure, hey, why not?  And since I’ve lately been devoting a lot more time to building up my business, I figure I ought to take a crack at it.

What have I been doing, you may ask.  (Or you may not.  But I’m going to tell you anyway.)  Well, first, when I moved the bulk of my item listings to Zibbet, I also started cruising the fora (plural of forum, for those of you who prefer your Latin without the standard American twist) and found a thriving, warm community.  I got involved with a group that does weekly “flash attacks,” trading links and promoting each others’ shops and items.

The best time for me to do this work turned out to be on my morning and afternoon commute, so I ponied up the cash for wifi service on the ferry and signed up for a Hootsuite account to manage all my posts.  And it’s been working brilliantly!

I sign on in the morning and schedule tweets to go out all day while I’m at work.  Generally, I do half of them for the “flashee” at the time, and the other half are divided between my own items and other random things like Seahawks news or current events or useful articles.  I really enjoy finding the twitter handle of someone affiliated with whatever I’m posting and tagging them.  ;-D

One thing I’m really trying to do is provide more content than just sales pitches.  I mean, who’s going to follow me – and pay attention – if all I do is advertise all day?  No, I need to have more to attract people than just that.  So after I schedule out a dozen or so messages (more if the mood strikes) I look at what’s trending and find a discussion to contribute to.  Like the #YesAllWomen, for example, though I wasn’t doing this yet when that got started.

Basically, I’m trying to interact with others in the Twitterverse in a way that encourages them to pay attention.  Thus far I’m meeting with some results.  Pretty much every day something that’s come out of my feed gets attention from outside our flash attack group.  Which is the mark of success for what I’m doing – we’re all very attentive to each other, so when these ladies share my tweets it’s awesome, but doesn’t show the same results that I’m looking for in my other posts.

It’s a slow process, but I think it’s working.  At least a bit.  Which is really all I can ask for!  As my darling HSO is fond of saying, “Progress is.”